Love at first Espresso
Old Guru spends many an hour working in or around the coffee and espresso community in Europe
And often I don’t take the time to stand back and ask the very simplest of questions
‘Why do I love espresso so much?’
Perhaps you too have considered this when fingering an empty espresso cup and considering another perfetto shot!?
Well here goes with my reasoning:
1) It’s personal!
Blend, roast, grind, sweet spot, torrefacto – the options are myriad and no one is right or wrong…there is simply no room for snobbery and bias!
2) The Crema
Need I say more… a beautiful confection of aromatic oils
3) The Taste
A sensation of blissful textures and essences….caress and invigorate- superb!
4) The Ceremony
We don’t need any Tom Cruise ‘Cocktail’ type baristas…just someone who knows their job and the skill required to produce espresso heaven!
5) The Occasion
Having an espresso is a special moment…if only just for a few seconds at the end of a fine meal it’s a rare opportunity in our 24/7 culture to stop and reflect
6) The People
You always meet great people in or around coffee…. and debating espresso perfection with a stranger is one of life’s pleasures
7) The Art
Yes, espresso in all its forms is liquid art… and the art of the master roaster is where it all starts…I am not talking latte art here…let’s leave that to the ‘Go faster stripe’ mob!
8) The Journey
History, heritage, Mediterranean culture… all of these elements collide with espresso, in a trip with Audrey Hepburn, on a Lambretta, through the streets of Rome
9) At home or away
The ESE pod means you can have perfection wherever and whenever you please
10) The Equipment
Gleaming Chrome… machine turned metals and fabulous little dials and knobs… a semi auto machine is a grown up boyz toy
The journey and experience for all is unique…
But here at Aromo, we strive to make it all possible, guaranteeing excellence in ESE espresso pods
Monkey takes hours in the kitchen to make sure each and every ESE pod we ship is made with pride, to be served with the reassurance only perfetto espresso can deliver